Monthly Archives: July 2017

Sleepless Nights

David Mead, from Mead Consulting, recently put together a great list of worries that keep CEOs and CFOs up at night. Here are a few of them: Is my company too passive? Have I spent too much time being internally focused? Is it time to take control and chart a new strategic direction for the business?…

Who are the Plurals?

Interesting article from AdAge about the generation after Millennials, called the Plurals.   The article, Meet the Plurals: Your Next Marketing Challenge,  explains what Plurals think is important, and how that varies from Millennials. Good information for marketers targeting this group.