Sunday. Really??

If you post to Facebook this statistic will be of interest.  According to Linchpin,  the best time to do a Facebook post varies by product category and the best day for a financial services firm to post is Sunday.  The study tracked posts in April and May 2012 and only 4% of finance posts were launched on a Sunday but interaction rates (likes, comments and shares) were 29% higher than on other days.   Have you found this to be true?  Worth testing?

Will this new development impact your social media policy?
Results of Financial Insititution Testing of Pinterest.

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